Built for merchandisers

Zero-effort reporting

for every brand

Plan routes, run visits and report to every brand client from one platform. Everything your field team does is tracked and ready to share.

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4.8 on G2
4.7 on Capterra
Retail management app screenshot showing a store audit form on the left and a dashboard with shelf photos and compliance stats on the right.
Trusted by merchandising teams and field agencies
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  • In-Store Execution & Visit Reporting

    Full visibility into every store visit, in real time

    Assign optimized routes to your team. Reps follow them on mobile, one store at a time. Every check-in is GPS-verified against the store address. Our app only accepts photos taken from the camera, so every image reflects what's actually on the shelf right now.

    A bearded man with glasses works at his laptop, viewing an overlay detailing times, locations, and statuses for four merchandisers.
  • Visit Tasks & forms

    Set the standard. Reps execute it.

    Build custom audit forms per brand: planogram compliance, POS materials, competitor activity, shelf photos. Required questions can't be skipped. You see completed data the same day it's captured.

    A woman in a green uniform manages grocery store merchandising on a tablet, with store task checklist and shelf comparison photos displayed.
  • Client Reporting

    Turn store visits into client-ready reports instantly

    Every visit, photo and compliance score is automatically organized and ready to share as a link or exported to Excel. Your clients get a clear, interactive view of their brand's performance without waiting on manual reports.

    A cheerful merchandiser with glasses and a cap holds a tablet in a warehouse, as a digital report shows monthly brand performance stats.
Five G2 Winter 2026 badges displaying: Easiest Setup, Best Estimated ROI, High Performer, Best Support (Small Business), Fastest Implementation.

Start executing today!

Launch your workflows in days, not weeks. Eliminate manual work

and give your team the tools to execute faster — without complex setup.

Book a demo
Ten top brand app logos—Shopify, QuickBooks, Twilio, HubSpot, Zapier—arranged in white circles on a light background.
integrations

Connect your tools, eliminate the re-entry

Field activity syncs across your tools the moment it's logged.

  • QuickBooks, native sync
  • Shopify, one catalog for DTC and wholesale
  • Open API and Zapier for everything else
  • City map with a 12.4-mile green route, 10 numbered stops for merchandisers, winding through streets by a riverside.

    Optimize routes for your team

    Fewer miles, more stores covered. Build optimized routes, assign to reps and watch real-time progress from your dashboard.

  • Business dashboard with $48.2k monthly revenue, 284 orders, AI alert on brands not reordering in 11 days, and export report option.

    Analyze your sales data with AI

    Which rep hasn't hit their targets? Which store went two weeks without a check-in? Ask the dashboard, get an answer.

  • Retail merchandiser dashboard shows hours worked: 31.2, 24.8, and 18.0 this week. Click Download to export payroll data.

    Track hours automatically

    Reps clock in when they start, clock out when they leave. Hours log automatically and are ready to export for payroll.

Real results from teams in the field

SimplyDepo helps teams eliminate manual work, improve execution
quality and drive consistent revenue growth across retail locations.

  • From day one, every store visit, task and photo was captured in one place. It has become essential for managing retail execution day to day.

    Read case study
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    Darien Brown

    National Retail Manager, 88 Acres

    • +10 hrs

      Saved weekly per sales rep

    • +30%

      Increase in reordering volume

    88 Acres Dark Chocolate Sunflower Seed Butter, bars, and granola arranged on a yellow background for healthy product assortment management.
  • With SimplyDepo, manual reporting and QuickBooks reconciliation disappeared. Reporting is now 3× faster and order accuracy climbed to 95%+

    Read case study
    Smiling man with short, light reddish-blond hair in a gray collared shirt stands before a beige background, representing Field Sales Software.

    Trent Moffat

    Founder at Gotham DSD

    • 3X

      Order accuracy improvement

    • 95%

      Increase in reordering volume

    Smiling man in glasses, black cap, and maroon shirt holds a tablet with Field Sales Software and a package in a busy warehouse.
  • With SimplyDepo, manual reconciliation disappeared. Orders now process three times faster and order accuracy exceeds 95 percent.

    Read case study
    Smiling woman with straight, shoulder-length brown hair in a reddish-brown top, foregrounded with others blurred behind her.

    Laura Mendez

    Operational Manager

    • 3X

      Faster order processing

    • 70%

      Reduction in order corrections

    A clean, well-lit supermarket aisle with neatly organized drinks—from water to soda—highlights effective retail execution software.
  • With SimplyDepo, the team saved 40+ hours weekly across reps and achieved 120% more efficient routes.

    Read case study
    A smiling man with short dark hair in a white shirt and gray tie stands before a plain gray background, ready to discuss route planning software.

    Tim Sher

    Vice President, HC Foods

    • +40 hrs

      Saved weekly between reps

    • 120%

      More efficient routes

    H.C. FOODS CO., LTD food distribution center with five trucks at loading bays and a white truck driving past the gray building.

    More ways to use SimplyDepo

    Extend execution beyond the store with connected workflows and real-time insights that keep teams aligned and accountable.

    • Retail Execution

      Execute in-store with confidence. Complete audits and tasks that ensure compliance, visibility and consistent execution.

    • Route Planning

      Plan visits with confidence. Build efficient routes that reduce travel time, increase coverage, improve productivity and keep field teams aligned.

    • B2B Order Management

      Manage orders with confidence. Capture, track, and fulfill every order accurately while eliminating delays, confusion and manual errors.

    • Field Sales

      Sell with confidence in the field. Equip reps with real-time customer data, visit tools and insights that strengthen relationships and increase close rates.

    • Distribution Management

      Run distribution with confidence. Coordinate inventory, routes, orders and teams from one system to keep operations scalable and efficient.

    • CRM for Distributors

      Run customer relationships with confidence. Coordinate accounts, sales, orders and teams from one system to keep growth predictable and efficient.

    • Inventory Management

      Track every unit with precision. Monitor stock levels, automate reorders, sync warehouses and fulfill orders from one system to keep shelves stocked and waste minimal.

    • Sales CRM

      Capture every interaction with clarity. Track deals, manage pipelines, automate follow-ups, and unify your sales data in one system to close faster and drive consistent growth.

      Frequently Asked Questions

      How much does SimplyDepo cost for a merchandising team?

      Starting at $89 per rep per month, billed monthly. No annual contract, no setup fees, and team training is included. Your first 30 days are free — add your reps, build your audit forms and run a full visit cycle before you pay anything. Pricing scales with seat count, so you only pay for the reps who are active.

      Can I manage execution for multiple brand clients from one account?

      Yes. Run every brand client from a single login. Build a separate audit form per brand (planogram compliance, POS materials, shelf photos, competitor activity), assign the right form to each visit, and generate client-specific reports automatically. Each brand gets its own shareable report link or Excel export — your reps work in one app and each client sees only their data. Works the same for general trade and modern trade accounts.

      Do I need an IT team to set up SimplyDepo?

      No. Most merchandising teams are live in days. Upload your store list and rep roster, build your audit forms and assign routes — all from the web dashboard. Reps download the app and start their first visits the same day. No developer work, no complex configuration.

      Can I add or remove reps without signing a new contract?

      Yes. Scale your team up for peak seasons and scale back down when a program ends. Add reps from the dashboard and they’re running routes the same day. Billing adjusts with your active seat count at $89 per rep per month — no renegotiation, no new paperwork, cancel anytime.

      Can I tie merchandising activity to sales lift by store?

      Yes. Every visit, audit score and photo is stored against the store record, so you can see field execution by account. Export to Excel or pipe the data through the open API into your BI tool to correlate compliance scores, visit frequency and reorder volume by store. Brand clients see the same store-level view inside their reports.

      How does geo-verified check-in work for freelance and contractor reps?

      Reps check in from the SimplyDepo mobile app when they arrive at a store, and GPS coordinates are matched against the store’s address — every visit is tied to a real location. Photos can be captured in-app or uploaded from the gallery, giving reps flexibility while keeping a dated, store-linked record of every shelf. You get consistent field visibility across your full team, with a complete audit trail on every visit.

      What happens after the free trial ends?

      Pick a plan at $89 per rep per month and keep every route, form and report you built during the trial — nothing is archived or reset. If you need more time to evaluate, your account manager can extend the trial so you can run a full visit cycle with real data before you commit.

      Boost Sales.
      Cut Manual Work.

      Streamline ordering, routing and retail execution — while giving every rep the tools to grow accounts faster.

      Book a Demo
      • +15h

        Save weekly
        per rep

      • 93%

        Increase
        buyer retention

      • 24%

        Increase
        in retail sales

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      Let's connect!

      Have questions? We're here to help you grow.

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