How to Grow Business with Route Management

How Your Business Can Grow with Route Management

Managing your field sales and retail operations effectively can be the difference between steady growth and stagnation. Leveraging SimplyDepo’s retail and field sales tools allows you to optimize route management, streamline customer relationships, and ultimately grow your business. This guide will walk you through how to use SimplyDepo’s core features to improve your operations, whether you are managing a team of sales reps, expanding your customer base, or ensuring high visibility of your retail territories.

The Power of Route Management

As businesses scale, maintaining efficiency in customer interactions and sales visits becomes more challenging. Route management not only ensures that sales reps follow optimal paths, but it also helps maximize customer interactions, improving sales and operational effectiveness. With SimplyDepo, you can build custom routes, expand your customer base, and manage territories with precision, all from a single platform.

1. Build Routes That Fit Your Needs

One of SimplyDepo’s key strengths is its flexibility in route building. Whether you prefer to work on the go or from your desk, the platform offers both mobile and web route management features.

• Mobile & Web Flexibility: SimplyDepo allows you to create and adjust routes on either your mobile device or web interface. This flexibility ensures that your team is always equipped to update their plans, whether in the office or on the road.
• Tailor Routes to Your Business: Customize your routes to fit the specific needs of your business. Whether you need to cover a specific geographic area or focus on high-value clients, SimplyDepo’s route building helps ensure that your reps are spending their time wisely.

Practical Tip:

Upload your sales rep schedules into the SimplyDepo platform to automatically generate optimal routes. This reduces downtime and boosts productivity, especially for reps who manage multiple territories.

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2. Filter with Precision for Smarter Route Planning

A one-size-fits-all approach to route management rarely works for businesses aiming to grow. SimplyDepo enables you to tailor your routes with laser precision by offering extensive filtering options.

• Create Routes by Territory: You can segment your routes by specific territories, helping your sales reps cover every inch of their assigned areas.
• Customer Type or Prospects: Target specific types of customers or prospects based on your business needs. For example, you can create routes exclusively for high-potential prospects or customers who need immediate follow-ups.
• Adjust for Strategic Focus: Whether you’re targeting retailers or wholesalers, you can prioritize routes based on the most promising opportunities, ensuring that no lead is left behind.

Practical Tip:

Use historical data from the SimplyDepo platform to analyze which customer types generate the most revenue and refine your routes accordingly. This data-driven approach helps sharpen your focus, increasing your sales efficiency.

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3. Expand Your Customer Base with the Prospects Feature

Growth is essential for any business, and SimplyDepo’s Prospects feature is your key to expanding your client list. The Prospects feature makes it easier to nurture relationships with potential clients and convert them into long-term customers.

• Track and Nurture Leads: With SimplyDepo, you can identify new prospects within your sales territories and track their progress through the sales funnel.
• Automated Follow-Ups: The platform also helps you set up automated follow-ups, ensuring no potential customer slips through the cracks. By assigning routes that include both customers and prospects, sales reps can seamlessly transition between maintaining existing relationships and growing new ones.

Practical Tip:

Sales reps can view prospect data directly from the app during their routes. This helps them make real-time decisions on whether to visit a new prospect or adjust their route to accommodate a hot lead.

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4. Manage Customers Seamlessly on Mobile

Field sales often require access to real-time customer information, and SimplyDepo excels at keeping you connected on the go.

• All-in-One Access: The platform allows you to view customer data, sales history, and even merchandising activities in one place. Sales reps can quickly check important customer notes or review past orders before stepping into a meeting.
• Real-Time Updates: Any updates made on mobile are automatically synced with the web platform, ensuring that your entire sales team has the most up-to-date information at all times.

Practical Tip:

Before heading out on a sales call, use SimplyDepo’s mobile app to review past sales trends for the client. This gives you the insight you need to make tailored sales pitches, increasing the likelihood of closing deals.

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5. Know Your Territory Like Never Before with Map-Based Route Planning

Territory management can become complex, but SimplyDepo simplifies it by providing a map-based view of your sales routes.

• Visualize Customers on a Map: The ability to see where your customers are located on a map allows you to plan your day more efficiently. Reps can visualize which clients are nearby and make real-time adjustments if necessary.
• Master Your Territory: SimplyDepo’s map view not only helps sales reps see where they are going but also helps them better understand the scope of their territory. This leads to fewer missed opportunities and more meaningful customer interactions.

Practical Tip:

Use the map feature to identify underserved regions within your territory and schedule additional visits. This helps ensure that your reps are fully covering their areas and driving maximum sales.

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Grow Your Business with SimplyDepo’s Route Management

Whether you are building custom routes, managing your sales territory, or expanding through prospects, SimplyDepo provides all the tools you need to take your business to the next level.

SimplyDepo is not just a route management tool; it’s a complete wholesale management solution designed to help your CPG business grow in retail.