Why Empire Snack Distributor Chose SimplyDepo
✅ Real-time order processing and inventory visibility
✅ Easy for reps to adopt with minimal training
✅ More affordable than alternatives without losing features
✅ Improved communication between reps and warehouse
Company Overview
Empire Snack Distributor supplies snack products to retailers across New York, including independent grocers, convenience stores, and specialty markets.
They previously relied on spreadsheets, texts, and calls, but these processes slowed fulfillment and created stockouts. Other software tools they tested were either too rigid, too complex, or too expensive. They needed a platform that was intuitive, cost-effective, and integrated with QuickBooks.
The Challenge
Before SimplyDepo, Empire Snack Distributor faced:
❌ Manual orders re-entered into QuickBooks, delaying fulfillment by up to 12 hours
❌ No real-time inventory visibility, leading to stockouts and missed sales
❌Sales reps resistant to clunky software with no offline support
❌ Competitor platforms costing $15K–$18K per year, out of reach for a mid-sized distributor
The Solution
SimplyDepo gave Empire Snack Distributor a mobile-first, easy-to-use platform that transformed their operations.
✅ Instant Order Processing – Orders placed in real time during store visits, synced with warehouse and QuickBooks in minutes
✅ Real-Time Inventory Updates – Accurate stock visibility for both reps and warehouse staff
✅ User-Friendly Design – Fast onboarding and adoption with minimal training
✅ Cost-Effective – Thousands saved compared to competitor platforms
The Results
Since adopting SimplyDepo, Empire Snack Distributors has improved both rep productivity and operational efficiency. Key performance improvements include:
- 12 hrs
Faster order processing time
- 3x
More efficient customer management
- 50%
Cost savings
Summary Metrics
| KPI | Before SimplyDepo | After SimplyDepo |
|---|---|---|
| Order processing time | 12+ hours per cycle | Real time, within minutes |
| Inventory visibility | None, frequent stockouts | Real-time updates, fewer errors |
| Sales rep adoption | Low, tools too complex | High, intuative mobile app |
| Software cost | $15K-18K per year | 50% lower with SimplyDepo |
Why It Works
SimplyDepo provided ease of use, affordability, and distributor-specific features all in one platform. By removing manual bottlenecks, the team achieved higher accuracy, faster workflows, and better customer relationships.
“Now we’ve cut order processing time in half, improved communication with our customers, and saved thousands compared to other software solutions. SimplyDepo has been a game changer.”
— Sal Burriesci, President, Empire Snack Distributor
What’s Next
Empire Snack Distributor is now exploring SimplyDepo for customer self-ordering and invoicing, ensuring even more automation and efficiency as they grow.
